I offer freelance consulting for international textile and fashion companies in all areas of targeted and bestseller-oriented product development and sourcing.
My scope of work ranges from strategic collection planning and data-driven product development to technical implementation and purchasing, as well as all related procurement processes.
Through my many years of work and experience in the product and licensing division of an international fashion brand, I have built up extensive and in-depth expert knowledge. I possess not only solid experience but also excellent and extensive contacts with competitors, sourcing agencies, and customers.
MY APPROACH.
Analysis of the product development process: efficiency, cost structures, margin development, turnover per unit, product focus, fashion relevance, and timing
Sell-through and bestseller analysis
Strategic collection planning with a focus on highly efficient collection sizes, including bestseller management, iconic styles, all brand-specific requirements, and category-based key price points
Development of data-driven and system-based collection frameworks and concepts – including options per category, price level, and defined collection roles
Integration of end-consumer needs on a seasonal and monthly basis, aligned with market and customer expectations
End-to-end support throughout the collection development process, including sales briefing
Optimization of sourcing strategies and procurement processes
I support premium fashion brands in increasing efficiency and improving margins.
The goal is to enhance product performance, strengthen point-of-sale results, and elevate overall market positioning and brand relevance.